The "PlayerUnknown's Battleground (PUBG) is no doubt one of the hottest online video games today; and with the entry of the brand new year, things are looking to get much bigger in terms of the game's reach and target market.
PUBG Corp CEO Chang Han Kim said in an interview with InvenGlobal that the company is looking to bring the Battle Royale-style shooter game beyond the PC and Xbox One console. Kim also said that they are aiming for a broader reach that even goes beyond the video gaming arena, and going as far as film and television.
"As it's going to be an exclusive title on Xbox One for some time, we'd like to focus on completing the Xbox One PUBG for now. If we have the opportunity, the final goal would be to launch the title on every platform," Kim answered in response to a question as to when PUGB will arrive in the PlayStation 4.
Kim noted that while Game Preview on Xbox and Early Access on Steam are much like pre-releases, the same cannot be said in the case of Sony. The PUGB boss said that the PlayStation is very strict when it comes to quality, which has kept the game at bay from Sony's flagship platform.
Apart from introducing the game in the PS4 in the future, Kim also mentioned going beyond the gaming platforms. "I'd like PUBG to become a universal media franchise based on the game. We want to take part in diverse industries including Esports, movies, drama, cartoons, animation, and more," he stated. He also said that they have already received a few calls coming from Hollywood and Netflix developers.
Meanwhile, TrustedReviews noted that PUGB has already sold over 26 million copies since its March 2017 launching. The game's Xbox One version was released several months later last December, together with a new desert map, Marimar.
With the year still very young, there is still ample time for PUGB to double its efforts to break into the PS4 library of games and beyond.